Optimizing the sales process and support systems

Enterprise companies have distributed sales, marketing, and customer-facing teams, each of which has limited involvement with and insight into the end-to-end sales process. With information siloed or trapped in expensive, unresponsive legacy systems, it has become increasingly difficult for sales, marketing, and customer functions to deliver optimal revenue growth and profitability.

Appregatta analyzes the selling process and sales cycle with an eye toward the need for flexible, integrated software and information systems. For speed to deployment, fit with core needs, and total cost of ownership, software-as-a-service (SaaS) and cloud-computing systems can provide the most value and platform flexibility for optimizing the selling process.

Appregatta continually studies the business needs of all participants and functions in the sales and customer processes, and identifies the best SaaS and cloud-computing products to support them. Areas we focus on to help companies drive revenue growth and profitability include:

• Creating and growing a market
• Sales force logistics
• Managing the sales pipeline
• Improving the selling process
• Post-sale infrastructure