Enterprise

Our Enterprise Practice focuses on B2B marketing for software and services developers selling to $100M+ enterprises.  Marketing and selling to major enterprises is very complicated work, and takes months or even years to get right.  Significant infrastructure must be put in place, and relationships have to be developed and nurtured across multiple audiences.  

"Traditional" outbound marketing activities to generate demand and close deals in enterprise accounts have not really changed dramatically over the past several years.  Appregatta has helped clients close multi-hundred thousand dollar deals through same marketing and sales processes the industry has used for 30+ years.  It takes discipline, skill and time to make these deals happen.

We also must balance our clients needs for immediate cash flows with the realities of enterprise selling over long sales cycles, and shape go-to-market approaches to accomplish short and long-term growth objectives.