Birst can be used throughout your organization to support critical performance-based decisions such as:

• Sales: pipeline snapshots, pipeline velocity by stage, future pipeline states by stage, sales rep scorecards, trend of new vs. repeat business.
• Marketing: marketing effectiveness and ROI, marketing impact on sales, operations, or customer service.
• Customer Service: call center effectiveness, resolution rates and times, agent productivity metrics.
• Operations: productivity and efficiency metrics, inventory management, completion rates.
• Finance: capital efficiency, investment effectiveness, project profitability, cost-based analysis.